* iphone5c in Pink.
Apple has launched its latest products, the iphone5c which is both sophisticated, colouful and cheaper than others and the iphone5s which comes with "a new fingerprint identity sensor, 64-bit A7 chip, and an even more impressive iSight camera".
The iphone 5c has new features which makes it different to use. The phone will use scanning feature to unlock it rather than pin and it will also be a lot more varied and attractive.
In a video presentation, Apple's Senior Vice President, Jonny Ive says the iphone5c "is a distilation of what people love about the iphone5, being simpler, plastic, beautiful, more essential, more capable and certanly more colourful".
He said the phone will also be more powerful, more intuitive and ultimately more useful and "in a completely new design that feels great in your hand".
Apple's second product, iphone 5s will have finger print recognition feature. The phone maker says the phone "is forward thinking".
The finger-print feature is certain to reduce the number of muggings on iphone owners and, potentially help recovery of stolen phones.
Since no two person's fingers prints are the same, it follows that muggers will find it unattractive because they can neither use it nor sell it.
The mobile giant says the iphone 5s "is not just a product of what’s technologically possible, but what’s technologically useful...and what should be next."
The new phones will also run on Apple's new i0S7 operating software, with advanced features also said to be ahead of its time.
Apples fortunes look set to be on the up again - pretty much.
* Twitter: bensonagoha.
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