Forbes Creates Tinder-Powered App for Speed Networking

by Benson Agoha |via MMA

Many people are still managing to maintain profiles in a few social networks for their online activities, but that hasn't stopped more networks from joining the stage - nor likely to in the foreseeable future.

Tinder, the online dating app "everyone is talking about" - as if that is all we have to do - is on the lips of many young people looking for casual dating.

Now Business publication Forbes has teamed up with Tinder to create a speed-business networking application for its Forbes 30 Under 30 community of young innovators and disruptors.  But how does it work?

According to a report by the Mobile Marketing Associationa (MMA), the app is available to over 2,000 members of the community, and "features activity feeds, member directories, messaging and opportunities for networking meet-ups."

Content for the app will be developed for and by members of the community, and will also appear on the online channel Forbes will be launching in October, the report says.

Salah Zalatimo, head of mobile products at Forbes said:“Forbes’ 30 Under 30 lists bring together the most influential and accomplished young entrepreneurs and game changes,” adding “Our Under 30 app is a tool we developed to better connect, empower and mobilise this community to help change the world.”

The app was be launched at an event in San Francisco attended by over 100 members from the 30 Under 30 list, as well as Tinder co-founders Sean Rad and Jonathan Badeen. The app is the first developed by Forbes, who have plans to release more in the future, and the first use of Tinder’s technology in a non-dating application, it says.

“As a Forbes 30 Under 30 member, I’m honoured to be able to leverage Tinder’s technology to help Forbes connect this fantastic community of inspiring and influential though leaders,” said Rad, adding “Tinder connects tens of millions of people every day, and it’s exciting to see our technology used for business networking.”

* by Benson Agoha (with lead report by Mobile Marketing.